Why We Chose BLDC Over EC Motors for Consumer Ceiling Fans
A technical comparison of Brushless DC and Electronically Commutated motor architectures for the residential ceiling fan market, and why the tradeoffs led us firmly to BLDC.
R&D
4 articles
Sensorless BLDC Motor Control: The Next Big Thing?
Hall sensors and encoders have been the standard for BLDC position sensing for decades. Sensorless control promises the same performance without the failure modes. Is the technology ready for mainstream adoption?
The Physics of Air: Why Blade Angle Matters More Than RPM
Most ceiling fan manufacturers focus on motor speed. We focused on aerodynamics first. Here is what the fluid dynamics actually tell us about efficient air delivery in residential spaces.
Designing Energy-Efficient Motors for Sustainable Engineering
Electric motors consume over 45% of global electricity. Designing more efficient motors is not just good engineering — it is one of the highest-leverage interventions available for reducing global energy consumption.